Member Connect at New Balance Athletic Shoes | EEF

EEF Member Connect at New Balance Athletic Shoes

Member Connect event at the ‘Factory for the Future’, New Balance Flimby. Find the best support available to ensure a business thrives into the future.

Factory of the Future – New Balance Athletic Shoes

This Member Connect event invites you to the ‘Factory for the Future’, taking place at the New Balance Flimby Factory. Factory for the Future is an event that intends to provide insight into the best business support available, to ensure a business thrives into the future.

Over the past 100 years New Balance has grown substantially, forging a reputation for innovation, performance and a commitment to domestic manufacturing. The event is targeted solely at manufacturing companies and aims to inform attendees of ways to overcome barriers to success, from a company who have been there and done it.

As an attendee you will find out more about a multitude of support organisations and what they offer to help businesses, along with a tour of the manufacturing premises of New Balance Athletic Shoes.

If you are looking for ways to improve your business but not sure where to start, or have heard about funding, grants and financial support but not had the time or resource to find out more, then come and spend a morning with EEF and partners to gain knowledge that could be the start of your business’ future.

Capacity limit: 30

Please note that we reserve the right decline attendance of those who may be viewed as being competitor organisations to the host site

Who should attend?

  • Manufacturing and engineering members in the North West
  • Chief Executives
  • Managing Directors
  • General Managers
  • Senior Manufacturing specialists

Why attend?

  • Network with your peers
  • Share practice, expertise and know-how on relevant issues and challenges
  • See first-hand how New Balance continue to thrive in West Cumbria 
  • Engage with business support organisations, including the Manufacturing Advisory Service


  • Andy Okolowicz, Factory Manager, New Balance
  • Darrell Mathews, Region Director, EEF the manufacturers’ organisation
  • Sue Barnard, Strategic Relationship Manager, Manufacturing Advisory Service (MAS)


09:30 Registration and networking - All

10:00 Welcome and introductions - Darrell Matthews, EEF

10:15 Support from the Manufacturing Advisory Service - Sue Barnard, MAS

11:00 Factory of the Future – a Cumbrian Success Story (includes factory tour) - Andy Okolowicz, New Balance

12:15 Lunch - All

13:00Close - All

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